Search Jobs
Trade Business Analytics
900 Ridgebury Road Ridgefield, CT 06877 US
Job Description
Business Analytics role supports multiple customer groups and/or therapeutic areas & will be an expert in statistical methodologies for measuring marketing impact, will have a broad understanding of the pharmaceutical industry and a deep familiarity with industry data sources.
The role requires using sophisticated analytics for projects including marketing mix modeling, ROI analyses on all relevant marketing programs/customer channels and promotional spends, customer profiling and segmentation, and predictive modeling.
Responsibilities include the conducting and interpretation of advance analytics to support decision making on promotional strategies and effectiveness (ROI and Marketing Mix analysis), support brand planning/field force evolution activities and serve as inputs to the forecasting process.
Duties & Responsibilities:
- Conduct advanced analytics to brand teams/customer channels in support of brand planning and promotional resource allocation, resource allocation in customer channels and evolution of commercial model.
- Liaison between Marketing and Sales in the development of business tactics and strategies
- Responsible for leading the development of targets and segments that are aligned with business strategy.
- Responsible for executing departmental procedures and collaborating within the organization to ensure the marketing strategy is integrated into delivered sales force call plans.
- Work with internal customers to assure that responsible analytical results are communicated and used effectively.
- Build and share knowledge of analytical methodologies and high quality vendors with others in the department.
- Establish work habits to support the therapeutic business function's evolving process and execution needs.
Skills:
- Proficiency in the development, documentation and communication of analytical plans.
Education:
- Bachelor's degree from an accredited institution in Mathematics, Statistics, Engineering, Business/Data analytics, or a related equivalent and seven (7) years of analytic experience with relevant data sources and digital analytical methodologies,
- or a Master's degree from an accredited institution in Mathematics, Statistics, Engineering, Business/Data analytics, or a related equivalent and five (5) years of experience with relevant data sources and analytical methodologies.
Pay Rate Range: $75-92/hr depending on experience
Equal Opportunity Employer: We are proud to be an equal opportunity employer. We welcome and encourage applications from all qualified candidates regardless of race, sex, gender identity or expression, disability, age, religion or belief, sexual orientation, or any other characteristic protected by applicable laws and regulations. It is our policy not to discriminate against any applicant or employee, and we are committed to fostering a diverse, inclusive, and respectful work environment across all locations in which we operate. We believe that diversity, equity, and inclusion are fundamental to our mission and enhance our ability to serve clients globally. If you have a disability or require any reasonable accommodations during the application or interview process, please inform your recruiter or contact us directly so that we can explore the appropriate arrangements.
Fraud Alert: Candidate safety is a top priority at Planet Pharma. The industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the Recruiter to ensure it’s from an official Planet Pharma domain (@planet-pharma.com, @planet-pharma.co.uk, and @ppgadvisorypartners.com) and not a domain with an alternative extension like .net, .org or .jobs.
Share This Job:
Related Jobs:
About Ridgefield, CT
Are you sure you want to apply for this job?
Please take a moment to verify your personal information and resume are up-to-date before you apply.